Publish the Web site
A first class Web site is of no value if it is not seen and used
by the intended audience. Publishing consists of more than simply
submitting the Web site to major search engines. You must approach
publishing the way you announce new goods and services from your
company, employing all appropriate media and capitalizing on techniques
unique to the Web.
We work with you to develop a complete plan for publishing your
Web site. In some cases, we will engage with the client's marketing
department to coordinate timeing, media and message.
We will construct your Web pages in such a way as to make them
easy to puruse by search engines. We will then publish them to
major search engines, and provide you with a tool to resubmit your
site on a monthly basis, therby providing maximum opportunity to
rise to the top of their lists.
Links to your web site from third parties can contribute significant
traffic to your site. Candidates for providing recriprical linkages
are customers, suppliers, chambers of commerce, trade associations
Statistics on site traffic
Who visits your site? Where do they come from? Which of your Web
pages generate the most traffic? The least? What pages are producing
errors? Do you have any broken links? We will recommend tools you
can use to answer these and many more questions. Or if you want,
we can do it for you on a periodic basis.
DeLine & Associates. All rights reserved.